I remember as a kid, the constant fight between my sisters and myself and my parents over breakfast cereal. In one corner was my sisters and me. We fought for fun, taste, and toys! In the other corner were my parents. They wanted healthy and nutritious, and not to expensive. We wanted sugar and marshmallows, they wanted whole grains. It was a long and grueling battle, and compromise was a must. If we could find something sugary that also had some nutritional benefits, we’d take that to our parents and lay on how good it was for you. They always saw past this, but if the cereal was healthy enough, they’d let a little sugar or marshmallows in. And that brings us to today’s commercial; Marshmallow Rice Krispies.
I believe this cereal was first produced in the late 70s or early 80s. I’m not so sure on this, and from my research, there isn’t much out there on this cereal to begin with. I do know that this cereal was discontinued in the mid 1980s. That was sad, because, from what I remember, this was a great cereal. I loved Rice Krispies, and to put marshmallows in them, can you get any better? And when I say marshmallows, I’m not talking about those boring white ones in your hot chocolate mixes, no! I’m talking about brightly colored ones! And what better way of showing off the colors then by this wonderful commercial.
It starts off with a balloon guy at a park. It is rain and dreary. His balloons look pitiful and the kids ignore him. Balloon guy sinks further into depression. In comes Snap, Crackle and Pop to the rescue! Snap comes in with four boxes of Rice Krispies. The Original Flavor, Cocoa Krispies, Frosted Krispies and Marshmallow Krispies. Crackle and Pop quickly agree that this man needs a dose of the brightly colored Marshmallow Krispies. And the announcer completes it by stating so elegantly; “Hey, Marshmallows!”
The commercial ends on a sunny day with Balloon Man handing out brightly colored balloons to the kiddies. Now, did this man really need that bowl of Marshmallow Krispies? Hell no he didn’t! I believe he purposefully bought those dull balloons, because he knew that Snap, Crackle and Pop would come and give him free breakfast. I would!
Sadly, as I mentioned earlier, this cereal wouldn’t make it out of the 80s. It’s too bad, because, from what I remember, it was a very good cereal. But it sure was fun to watch this commercial and have all those wonderful memories of mornings watching cartoons and eating Marshmallow Krispies come rushing back. Anyone else remember this cereal? Let me know in the comments!
UPDATE 6/24/10 For you Facebook fanatics out there, I have added a Fan Page for this cereal. Do a search for “Kellogg’s Marshmallow Rice Krispies” and like it. Maybe if we get this page moving, Kellogg’s will bring ’em back!